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After all the experiences we’ve crafted for our clients, we’ve learned a lot. And good news — we love to share.

Trial Equity and MTA Partner to Champion Diversity in Clinical Research

A Bold Step Forward: Trial Equity and MTA Partner to Champion Diversity in Clinical Research [May 20, 2024] – Trial Equity and Miller Tanner Associates (MTA) are excited to announce a groundbreaking partnership aimed at expanding education and participation across diverse patient groups, in a strategic move to address the crucial gap in clinical trial diversity. This collaboration will co-market Trial Equity’s innovative Clinical Trial Diversity Training to pharmaceutical sponsors, CROs, and site networks, leveraging MTA’s extensive global reach and expertise in event management within the healthcare sector. “This partnership...

Miller Tanner Associates Honored as Silver and Bronze Stevie® Award Winner in 2024 American Business Awards®

Miller Tanner Associates (MTA) was named the winner of a Silver Stevie® Award in the Corporate Event category; a Bronze Stevie® Award in the Employee Engagement Event category; and a Bronze Stevie® Award in the Incentive Event category in the 22nd Annual American Business Awards®. The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.  Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be...

Audience Engagement Strategies for Events

No matter what type of event you’re planning, we’re willing to bet that audience engagement is one of your top priorities – and, more than likely, one of your biggest challenges. These days, event organizers are facing serious competition when it comes to holding the attention of their audiences. In a world in which distractions are always within reach (literally and figuratively!), figuring out how to engage an audience has become as essential as it is challenging. But with a few tips and a solid variety of audience participation ideas...

How to Plan an Incentive Trip on a Budget

Incentive trips are a smart, essential investment for any company, including major corporations and small businesses alike. Offering incentive trips for employees can directly contribute to stronger business results, in addition to a multitude of other advantages. And here’s more good news: an outstanding incentive trip is possible even if you’re working with a limited budget. In fact, with some savvy budget hacks for travel planning, there are plenty of great company trip ideas that are far more affordable than you might think. What is an Incentive Trip? Essentially, an...

What is Event Branding & Why is it Important?

Event branding is creating a unique identity for your upcoming event. While it may seem time-consuming and overwhelming at first, the ROI of event branding efforts is impressive. This approach allows you to attract the right audience and capitalize on its participation in the future. The goal is to make your event stand out from the very competitive crowd and help your audience dive into your ideas. Branding creates memories that boost your business authority and help with further marketing efforts. Implementing branding into event planning can help you achieve...

Team Building Events to Boost Morale

Interactive activities and team-building exercises foster stronger connections at work. With simple exercises, you can increase trust between teams and departments, help strengthen interpersonal relationships, and boost your reputation as an employer with a good company culture. Whether you’re hosting a corporate event or you want to have team-building events scheduled frequently during the workday, having a collection of different team-building experiences and team-building outings to choose from makes it easier to implement these sessions. Collaborative Workshops: Building Skills Together Workshops are excellent opportunities to help your employees gain access...

What is a Breakout Session?

Interactive learning events lead to more information retention, stronger relationships, and better outcomes. Miller Tanner has more than 27 years of experience creating and managing corporate events, and we know that events get better when you give participants time to converse, engage, and work in small groups. One of the most important tools you can use is breakout sessions. Learn more about how they work, how to organize them, and how to make your next breakout sessions even better. Importance of Breakout Sessions What is a breakout session? When you...

Event Gamification Ideas for Better Engagement

Engaging audiences at corporate functions can be challenging due to the serious atmosphere and the business focus of the whole endeavor, but event gamification offers a dynamic solution for overall event engagement and success. Turning activities into a game makes events more interactive, interesting, and engaging, making both in-person and virtual meetings much more effective. At Miller Tanner Associates, we specialize in content engagement strategies that transform standard events into immersive, interactive experiences. By incorporating event gamification, organizations can boost participation, enhance learning retention, and make their messages more memorable....

Top Incentive Travel Destinations

Incentive travel is a dynamic way to boost employee motivation and performance. Companies looking to enhance their sales incentive trips are exploring top destinations and experiences to reward their teams and energize their workforce. Choosing the right destination for an incentive trip can transform it into an unforgettable experience. Why Incentive Travel is a Powerful Motivator Incentive travel is a strategic approach to boosting employee engagement and productivity. By organizing sales incentive trips, companies can cultivate a sense of appreciation and loyalty among their teams. When employees feel valued, they...

Incentive Trip Focused on Sustainability and Connection

The Event Our customer needed to plan a President’s Club for their company’s high achievers. The Challenge Organize an incentive trip to Anguilla, located north of St. Martin, that would foster connection among attendees and highlight the island’s rich heritage, all while prioritizing sustainability. The Results Upon arrival at the historical, seaside Malliouhana Resort, guests were welcomed with in-room, personalized welcome amenities as well as a “sip & shop” gifting experience. To support the island’s sustainability initiatives and marine preservation, each guest received a personalized eco-friendly water bottle, reducing plastic...

Meet MTA: Abby Levitt, Global Experience Designer – Events

The Miller Tanner Associates’ (MTA) difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our customers. Today we introduce you to Global Experience Designer – Events Abby Levitt. Abby brings her unique expertise in project management and design solutions to her role as an event designer at MTA. Meet Abby Levitt, Global Experience Designer – Events Strengths (based on CliftonStrengths): Individualization, Strategic, Communication, Arranger, Woo Tell us about your current role with MTA?...

Meet MTA: Yana Antonyuk, Global Experience Manager

The Miller Tanner Associates’ (MTA) difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our customers. Today we introduce you to Global Experience Manager Yana Antonyuk. With over two decades of experience in the hospitality industry, Yana brings her talents and extensive operational background to MTA to deliver best-in-class meetings and events to our customers. Meet Yana Antonyuk, Global Experience Manager Strengths (based on CliftonStrengths): Strategic, Arranger, Includer, Responsibility, Learner Languages spoken: I...

Meet MTA: Allie Heredia, Global Experience Designer – Events

The Miller Tanner Associates’ (MTA) difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our customers. Today we introduce you to Global Experience Designer – Events Allie Heredia. As a member of our Global Experiences Team, Allie’s role provides oversight for all aspects of planning and executing events to ensure a seamless experience. Meet Allie Heredia, Global Experience Designer – Events Strengths (based on CliftonStrengths): Positivity, Developer, Empathy, Arranger, Includer Tell us about...

Meet MTA: Ebony Williams, AP and Hotel Billing Associate

The Miller Tanner Associates’ (MTA) difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our customers. Today we introduce you to AP and Hotel Billing Associate Ebony Williams. With attention to detail and accuracy, Ebony plays an important role on MTA’s Finance Team. Meet Ebony Williams, AP and Hotel Billing Associate Tell us about your current role with MTA. What are your primary responsibilities? I am the AP and hotel billing associate. My...